Social networking sites like Myspace, Twitter, Facebook, and Ryze
can boost your online business by increasing traffic to your
website or blog. It won't cost you anything but time to set up an
account. Develop an interesting bio with a link back to your main
website or blog. Upload a recent photo to personalize the account.
Humor is always a nice touch but don't go overboard and keep it
squeaky clean.
If there's a blog module, write and upload a few posts. You can
use the same bio, and blog posts, for each one of your social
networking sites or you can show a different side of yourself.
Keep your message consistent. Someone searching on your name might
find all of your networking sites and would wonder if the
personality you present is completely different for each site.
These sites work on the principle of getting to know the members
who have similar interests. They're not focused on making money or
providing marketing opportunities. Look for people who may be
interested in what you have to offer with keyword searches or
joining groups. Send requests to those who you feel would benefit.
When you've established a level of trust and familiarity you've
dramatically increased the chances of selling your product or
services.
There is an added benefit to Myspace because you can create
friends. After someone has befriended you or has accepted you as a
friend you can send bulletins. These bulletins are not only seen
by your friends but are visible to all of their friends. For
example if you have 50 friends and each of those have 50 friends,
any bulletin you send out has the potential of being seen by 2500
people. Of course you're going to keep the bulletins full of great
content and not just spam.
Social networking means networking and that means a bit of work for
you. Don't establish an account, throw up a few blogs posts, get a
couple of friends and then desert it for a month. Every few days
add something, send out a message, respond to a message and expand
your circle of contacts.
Social networking can increase your online business but it does
take work.
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